There are a lot of good products out there, such as the magic article rewriter product that we use to spin content. But in the end, what really does win over users, and we’re talking about winning over users here. Absolutely turning them onto your site, getting them to return, over and over again, many times a day, is something that’s relatively hard to do in this day and age. But if you’ve got killer writing skills, if you’ve got that good of a staff, then you might be able to do this. One way to patch up your effort on this front in the short and immediate term is to spin, however. Spinning is a good way to get the word out about your web asset. But even spinning, spinning on blog posts and in PR releases, these are really better done by hand. But practicality doesn’t allow for this. At all.